On average, text messages are read within only five seconds, and the average person looks at his or her phone 150 times throughout the day. GO2 is excited to announce big upgrades to our state-of-the-art, 2-way text messaging platform to help you reach your customers directly on their favorite devices.
- Enhanced segmenting tools let you send your customers messages relevant to their lives. Need to verify someone’s age for a contest? Want everyone in a 10-mile radius of your new location to get a coupon? We’ve got you covered.
- The new Conversation Stream means you’ll never miss a message, even when your customer is the victim of an autocorrect error. Initiate 1-to-1 conversations with your customers or direct them to the correct campaign when they make a mistake.
- Comprehensive reporting and tracking tools show you in real time how people are interacting with your messages and redeeming your coupons. Use our A/B testing tools to send and track message variations to groups of your customers to see what’s most effective.
- Email, Facebook and Twitter are now integrated with the SMS platform. Time and coordinate your emails, social media posts and text messages to reinforce campaign messaging across platforms.
At GO2, we start a conversation with your customers, get to know their preferences and habits and send them targeted messages and offers. Then, we continue that conversation through email and social media, keeping your brand top-of-mind. We’re working with clients to create a unique SMS program that takes advantage of these powerful new features to deliver customers new ways to save. Let us help you take your customer communication to the next level with our advanced platform.